Amro El-Wakil
Marketer & Web Developer
Search Engines Optimization
Intro
Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. SEO targets unpaid traffic (known as 'natural' or 'organic' results) rather than direct traffic or paid traffic. Unpaid traffic may originate from different kinds of searches, including image search, video search, academic search, news search, and industry-specific vertical search engines.
Techniques Available
Rich snippets
In May 2009, Google announced that they would be parsing website microformats to populate search result pages with 'Rich snippets'. Such snippets include additional details about results, such as displaying reviews for businesses and social media accounts for individuals.
Structured data
is presenting the sites content in a structured way that would help search robots analyize and categorize the website in a better way.
Dynamic sitemap
is a file with all the site links that should be crawled on the search engines and it helps robots list & scan all the desired pages.
Optimization of code & media
is the process of making the website's structure lighter, cleaner for faster loading time, including media resizing according to every rendering screen size.
How can I help you,
  • Rich Snippets
  • Structured data
  • Sitemaps
  • Optimization